A Study Of Power
Timber provided the design/VFX/Finishing for the Global launch of the Inifiniti QX50. We were happy to collaborate again with our friends at 72andSunny, Bradley G Munkowitz/Tool of North America, Graham Chisholm/Arcade Edit and Sean Coleman/Company 3.
The experience screened live at a special event in conjunction with the LA Auto show and was displayed on 5 massive screens that encompassed the the viewer completely in a 360º immersive experience. Below is a VR 360 of the event space.
Behind the scenes
Check out some of the development and design work that went into the making of the reveal film.
CREDITS
AGENCY 72 AND SUNNY
Creative Director: JC Abbruzzi
Creative Director: Sean Matthews
Creative Director: Nate Virnig
Producer: Liz Corsini
Junior Producer: Max Belin
PRODUCTION TOOL
Director: Bradley Munkowitz aka “G-Munk”
Producer: Kat Friis
EDITORIAL ARCADE
Editor: Graham Chisolm
Assistant Editor: Matt Laroche & Dean Miyahira
E.P.: Crissy DeSimone
Producer: Adam Parker & Rebecca Jameson
DESIGN/VFX: TIMBER
Creative Directors / Partners: Kevin Lau, Jonah Hall
Executive Producer: Sabrina Elizondo
Producer: James L Reid
Senior Art Director: Jon Lorenz
Lead Artist: Miles Kinghorn,
Flame Artists: Chris Decristo, Federico Sacoone, Todd Mesher, Jan Cilliers, Andy Macdonald
Flame Assists: Brandon Harden, Brack Hightchew
Lead Designer: Toros Kose
3D Artists: Jon Lorenz, Yates Holley
2D Artists: Jon Lorenz, Luis “Yosh” Bolivar, Daniel Zhang, James Kim, Cris Kong, Tommy Wooh