Dance like no one is watching

I was fortunate to get to direct Super Model Pyper America Smith in this stunning graphic colab between Beats and Fendi. It was a blast to be on set working with this talented free spirit in this poppy rainbow headphone explosion.

The unique spot aired on the biggest Adv billboard of the world on Times Square, New York featuring it-model Pyper America Smith.

The headphones, that firstly appeared on the Spring/Summer 2015 Men’s catwalk in Milan, are created in precious Selleria leather, signature of FENDI’s heritage and Savoir-Faire, they are hand stitched by the most expert artisans of the FENDI atelier.

Available in an amazing colour palette from sunflower yellow, to fire red and darker versions as electric blue and much more of Cuoio Romano leather where the mat metal and the logos are in a sophisticated ton sur ton ensemble.


Client: Beats by Dre
Production Company: Timber
Director: Kevin Lau
Agency: Beats
Producer: Donna Lamar
Creatives: Jayanta Jenkins

Editorial: Arcade
Editor: Nick Rondeau
Assistant Editor: Glen Montgomery & Josh Sasson


Producer: Kirsten Thon-Webb Online:
Managing Partner/EP – Damian Stevens
Creative Director’s / Partners – Jonah Hall & Kevin Lau
Producer: Lauren Loftus
Flame Artist: Brian Shneider
Flame Artist: Chris Homel
Flame Artist: Chris DeCristo
Flame artist: Mark Loso
Flame Assist: Jason Giamara